1. Flexibility
How flexible is the voice-over artist? How many accents can the artist speak?
The message you wish to pass across to your audience should be conveyed clearly. For this reason, the clarity and quality of the voice-over artist should be checked.
There are different voice personalities required in every recording, so look out for people with a wide range of voice qualities.
2. Enunciation
This is very important, as it can be a single deciding factor of whether a project will work. Excellent enunciation is a vital quality of a good voice over artists so that they don’t damage the company’s brand image.
3. Pacing
You should also focus on timing and pacing when you want to hire a voice-over artist for your project. This means that the artist should know how to rest and pause accordingly when recording and not just rush over the lines he/she is given.
The voice-over artist should balance the right rhythm while recording a voice-over while also bringing the right personality into the narration.
4. Articulation
This quality of a professional artist must not be ignored if you want your voice-over to sound natural.
Native speakers of the specific language have an edge here as they can quickly master a script and ensure the lines of the script are delivered in a clear format.
5. Voice Acting
When you perform voice-overs tor represent a character, it is called voice acting. If you want to hire a voice-over artist, you need a specific voice for your documentary or commercial. If your voice-over artist is unable to act that voice, then don’t hire the person.